Australian MTB Market Profile Survey‏

Dirt Art are conducting a survey to profile the Australian mountain bike market. They are making the results public and free to use, which will be valuable to event and trails advocacy organisations such as PMBC and WAMBA.

From Dirt Art:

The Australian MTB industry is lacking an understanding of the mountain bike community, it's users, their interests, wants and their needs. Dirt Art have decided to take matters into our own hands and develop a national market profile survey.

The purpose of this survey is to establish demographic and market profile data of the Australian mountain bike industry. Survey results will be made public, and will be available for use at no cost or obligation- this survey has been designed to assist all facets of industry research including; retail and production, tourism, events, land management, and trail design and development. The aim of the survey is ultimately to provide key industry figures, land managers and agencies with current and relevant data to enable the development of mountain bike products, services, experiences and facilities that better cater for Australian riders.

Please take a minute to take the survey:

https://www.surveymonkey.com/s/mtbmarketprofile